Small business startups — 10 brilliant ideas to consider

Aspiring entrepreneurs find it challenging to develop innovative small business startup ideas, especially when it may appear that everyone has already snapped up every good business idea.

If you are considering setting up a firm in 2023, you must consider whether your concept fills a gap in how individuals live and approach their work. If you can determine an unfulfilled need and a target market, you may have a business idea with legs. But how can you initially come up with a good idea?

This list of new startup business ideas includes ten great types of businesses to assist you in achieving success in 2023 and beyond.

Table of contents

Top 10 new business startup ideas to achieve excellence.

1. Freelance writing business
It is an easy startup business to launch in 2023. It doesn’t even require startup business funding, as it only needs an online connection and a computer. Contrary to popular belief, getting started in this field doesn’t require a journalism, literature, or English degree. Even non-native English speakers can find success as freelance writers.

Startup Accountants

Suppose you are knowledgeable or experienced in a particular industry, such as cryptocurrency trading. In that case, you can turn that into a business by writing about it or creating videos and publishing them on social media.

2. Build and sell themes online
If you have programming skills and are excellent at front-end development, you can create a business out of your skills by designing and selling website themes online.

Depending on your level of expertise, you can create WordPress themes and market them on different platforms. In contrast, if you are unfamiliar with WordPress, you can create your theme with Bootstrap, CSS, HTML, and JS, then upload it on different sites.

3. Property management
If you have worked in the real estate sector before or are simply good at management, you can find success as a property manager. The point is that plenty of landowners don’t have the time to handle their properties dispersed across town. They require someone reliable to collect rent, repair damaged items, and remove troublesome tenants.  

You can solve their problem by assisting owners in formulating budgets, qualifying tenants, advertising rental properties, and collecting rent.

4. Start a virtual assistant company
Setting up a company that provides virtual assistant services is an excellent strategy which has already demonstrated its relevance. Even the biggest companies in an industry occasionally have difficulties finding administrative staff to assist them with everyday management chores.

You can use your top-notch organisational talents to recruit individuals with a similar mindset. The following is a list of the tasks your group of virtual assistants will need to complete:

  • Answering emails and calls
  • Arranging appointments, meetings, or conference calls
  • Booking hotels or conference halls
  • Making travel arrangements
  • Performing additional administrative tasks

5. Provide digital marketing services
Today many modern organisations can’t operate effectively without digital marketing services offered by experienced specialists. Another trend worth noting is that more and more firms prefer outsourcing to digital marketers instead of hiring an in-house team.

Therefore, if you have some experience with SEO, SMM, or content marketing and love working from home, think about starting a firm offering digital marketing services to small businesses and large businesses. Brands take their marketing seriously, so you should be ready to respond to changes in the existing marketing methods of your clients.

6. Online courses
The pandemic has wholly altered our way of life. More people are becoming interested in distance learning in the modern world. If you wish to share your expertise with others, but don’t like serving as a personal mentor, consider the possibility of creating your online courses.

The past two years have seen a huge increase in the popularity of online courses. Teach others how to be good at what you know; you have complete freedom to select any subject and instruction style. You will be surprised how many individuals are willing to pay significant amounts to learn stuff online.

7. Resume writing
Individuals are always searching for jobs, whether they want to change careers, boost their compensation or switch work environments. Of course, most job applications call for applicants to send resumes outlining their work history.

As a resume writer, you can assist such applicants’ resumes to stand out and improve their chances of getting hired. Additionally, you’ll assist your clients in putting together portfolios and cover letters that highlight their best work.

8. Real estate
The housing market can be complicated for many individuals. By working as a real estate agent, you can assist customers in finding their ideal house at a price that suits their budget. For many regions, being a real estate agent just requires passing an exam and a few months of training.

Remember that you’ll need excellent social skills even if you qualify, so if you’re not a people person, this might not be the correct path for you.

9. Stock photography
If you possess the potential to capture excellent candid moments or recently did a portrait shoot of a friend, you can consider becoming a stock photographer.

Most stock picture sites credit you a royalty for every download on their website. Another way is to create your photography website, sell photographs directly to individuals, and market your skills on social media platforms.

10. Digital event planning
One of the best business ideas is to create a digital event planning firm. In this, you will plan, manage and report digital events like online seminars and webinars for different companies.

You can earn money by charging customers hourly, offering sponsorships, etc. Suppose you imagined organising a wedding or art show but never had the time to organise anything. In that case, you can still unleash your inner facilitator by planning digital events for individuals and companies.

Startup Accountants

Final thoughts

Choosing a business idea to work on is a personal choice. Money matters, but you will require much more motivation than that to keep running. Bounce ideas off your family and friends, or use the one mentioned above that fits your skill set, satisfies your life’s passion, and makes financial sense.

Throughout this process, don’t be afraid to ask for assistance. Also, enjoy yourself a little while working hard.

123Financials Editorial Team
The 123Financials editorial team is composed of seasoned finance and accounting experts with a combined experience of over 20 years. Specializing in UK finance, accounting, and tax-related content, our team is dedicated to delivering insightful and practical advice to startups and small businesses. With a strong background in both the theoretical and practical aspects of financial management, we ensure that our readers stay informed and empowered to make sound financial decisions. Whether it’s navigating the complexities of UK tax laws or providing strategic financial planning tips, our team is committed to excellence and accuracy in every article.